Code 8
Multi-platform content for a luxury makeup brand
Client
Code 8
Project
Content creation for release of new product lines
Location
London
Industry
B2C
Beauty | Premium Makeup | Skincare
Retail & Consumer Products
Services Provided
Content Creation and Creative
Photography
Film & Video
End-to-end Production
• Pre Production
• Model Sourcing & Casting
• Set Design & Build
• Fashion Styling
• Prop Styling
• Hair & Make-up
• Post Production
• Photography Retouching
• Film Editing
• Film Grading
Deliverables
In-Store Advertising content
Packaging content
Campaign Film
Campaign Photography
Product Photography
Social Content
e-commerce content
Website Banners
Background
Code 8 is a luxury makeup brand that combines high-end quality with modern innovation, offering a curated range of cosmetics designed for effortless beauty.
With a focus on inclusivity and versatile products, Code 8 provides sophisticated, long-lasting formulas that cater to a diverse array of skin tones and types. The brand emphasises simplicity and elegance, delivering luxurious results with minimal effort, making it the perfect choice for those seeking refined beauty in their everyday routine.
Brief
Code 8 approached us to create a full spectrum of content for their complete makeup range. They commissioned five standout campaign images for in-store ads, packaging and OOH, as well as high-end social media content, captivating e-commerce visuals and videos.
With complete creative freedom at our fingertips, we meticulously storyboarded every detail, bringing their vision to life with dynamic precision and flair.
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![Model posing for beauty brand Code 8]()
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![Elegant and classy model posing for beauty brand Code 8]()
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![Elegant model posing for beauty brand Code 8]()
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Outcome
Pentonville Studios created a visually striking and cohesive brand narrative that successfully captured the essence of the brand. The Campaign Photography, Film, and social media content effectively conveyed Code 8's commitment to simple, easy, and elegant makeup for everyone.
By leveraging our expertise in model sourcing, set design, fashion styling, and advanced post-production techniques, we were able to craft a visually captivating and aspirational aesthetic that resonated with the target audience.
The e-commerce and in-store advertising assets seamlessly guided customers through the online and physical shopping experience, showcasing the new product lines in an informative and visually compelling manner.
The final content suite elevated the overall brand presence and appeal, positioning Code 8 as a premium and desirable makeup and skincare brand.
Long-term Value
Code 8 saw a significant lift in online conversions and growth after the launch of our content.
We provided Code 8 with lasting value through our meticulously crafted campaign photography, ecommerce and social media content that consistently elevates the brand's image. Each piece of content is designed to not only capture the elegance and innovation of Code 8 but also to create a cohesive and memorable brand experience across all platforms.
This strategic approach drives long-term customer engagement, brand loyalty, and brand recognition, solidifying Code 8's position as a premium and aspirational brand in the competitive makeup and skincare market.
We consistently deliver beyond the brief, creating content that provides longevity for Code 8, enabling them to adapt and stay relevant. This approach ensures a distinctive, visually compelling brand presence that resonates with their audience and drives long-term growth, solidifying Pentonville Studios as a key partner in Code 8's ongoing success.
Still Life content
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